Gold Beach will soon be home to the city’s first cannabis store — with a twist.
Green Life Oregon, located on Fourth Street across from the hospital, will feature cannabis products, inspired art — and a drive-up window, the first of its kind in the nation.
“I’ve seen the business plan, I’ve met the investors, and I believe this venture is going to be quite an asset to the area,” said Curry County Economic Development Director Julie Schmelzer. “Their plans for expansion and other amenities can help Gold Beach and the southwestern coast become a destination for those interested in the new green tourism we are fortunate to be a part of.”
The store joins one in Wedderburn, three in Brookings and two in Harbor.
And it’s not coincidence that dispensary manager Jeremy Paulson located the store adjacent to Curry General Hospital.
“We want to make sure people have the opportunity for natural alternatives to pain medicine, as well as offer a product the voters of Oregon support,” he said. “We also are firm believers that a reliable dispensary can help keep black market marijuana off the streets, thereby reducing crime.”
He worked with other vendors so they will complement services, rather than compete, Schmelzer said.
“I’m quite impressed with the investors,” she said. “They’ve reached out to the other retailers carrying similar products to make sure they were not competing with each other. Working together minimizes destructive competition, while building a cohesive market that can be a tourist attraction, as well as a message of cultural acceptance.”
In the spirit of fun, the store will hold its grand opening on April 20 — 4/20. In the cannabis culture, 4/20 symbolizes the time of day to imbibe. Every day at 4:20 p.m., the store will subtly flash its lights in various colors.
Schmelzer hopes the green herb will pay off in green returns.
“Economics don’t lie — there is green in the new green,” she said of taxes that can be garnered and business that can be brought to town. “They have big plans for the area, and I’m anxious for the community to capitalize on what these guys can bring to Gold Beach.”
Paulson will also offer a discount to veterans who carry cannabis medical cards.